Update: It has now been confirmed that the bus involved in the incident was a Zipper.

THREE people were injured on board a Zipper bus in Hereford, after it braked sharply in the city centre.

An ambulance was called for passengers on a bus this afternoon, May 1, after the incident in Newmarket Street.

Three passengers were assessed and treated for minor injuries.

A spokesperson for West Midlands Ambulance Service said: "We were called to reports of patients who had been injured when a bus had to brake sharply on Newmarket Street just after midday.

"One ambulance and a paramedic attended. We assessed three patients, who were all treated for minor injuries and discharged at the scene."

Hereford City Council confirmed that the bus involved was one of the new electric Zipper vehicles, which offer a free service around the city.

A spokesperson said: "We were made aware that a Zipper bus had to brake sharply, causing a few minor injuries to passengers. The bus has since resumed and those with injuries have been treated."

Yeomans Travel, which operates the Zipper service, has also been approached for comment.


A spokesperson for West Mercia Police said that they were not called.

It is understood that there were delays in Newmarket Street while emergency services were at the scene.

Traffic now appears to have returned to normal on the street.