A NEW milkshake machine at Hereford's Old Market Shopping Centre has proved popular.

Whole Moo World, based in Bodenham, set up the machine in Old Market at the end of last month.

The James family is behind the firm and say they puts its cows' welfare first.

The family's move to set up in Hereford was down to request from their followers on social media.

RELATED NEWS:

 

Proud owner, Mark James at the new Whole Moo World milk vending machine at the Old Market in Hereford.

Proud owner, Mark James at the new Whole Moo World milk vending machine at the Old Market in Hereford.

 

After setting up at Saffrons Garage in Bodenham, and then Hintons in Leominster, there has been more demand for the machines, said Jacob James.

He, his brother, and father are actively working with other businesses based in Herefordshire.

From the vending machine at the Old Market, near Miller and Carter, you can now also buy Divine Donuts and baked goods from Loollums Bakery.

 

Excited owners at their new Whole Moo World milk vending machine at the Old Market in Hereford. From left, Sam, Mark and Jacob James.

Excited owners at their new Whole Moo World milk vending machine at the Old Market in Hereford. From left, Sam, Mark and Jacob James.

 

"Both have been helpful since working together, and we want to give other businesses the opportunity," said Mr James.

OTHER NEWS:

It had been a long journey getting to Old Market, but it was worth it for the farm, he said.

People who cannot drive may find it a struggle to reach their vending machines in the countryside.

The family's aim was to make unprocessed organic milk more accessible for everyone, said Mr James.

 

Excited owners at their new Whole Moo World milk vending machine at the Old Market in Hereford. From left, Sam, Mark and Jacob James.

Excited owners at their new Whole Moo World milk vending machine at the Old Market in Hereford. From left, Sam, Mark and Jacob James.

 

They want to educate people about how different the milk in supermarkets is to their own, and how it is so healthy.

"We want to educate people," he said.

They hope it is something different and appealing for families.

"People have been so supportive," he said.

"It is an exciting time, and we can hopefully bring more milk to people in Herefordshire."

"Watch this space," said Mr James.