Fans of The Beefy Boys have been given the first sign that the burger chain's next Christmas video is on the way, with an important message issued to diners.
The Hereford-based restaurant has announced that filming will take place at its Hereford venue on November 9, with customers booked from 4pm onwards being seated in the original side of the restaurant while production is under way.
In a notice to customers, the company said: “All bookings at our Hereford restaurant on Monday, November 9 from 4pm onwards will be seated in the original side of the restaurant while we film our Christmas video.”
Anyone with questions about their booking has been asked to contact the restaurant directly.
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The announcement is likely to excite fans of the business’s increasingly popular festive videos, which have become a Christmas tradition for many customers.
Last year’s Christmas advert proved to be the chain’s most successful festive release to date, attracting more than 250,000 views within 24 hours of being published online.
The Home Alone-inspired film followed a young boy accidentally locked inside The Beefy Boys’ Hereford restaurant overnight.
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After making himself a feast in the kitchen, he discovered a pair of would-be “Beef Burglars” trying to break in and set about defending the restaurant with a series of inventive traps.
Despite being produced on a modest budget, the video involved a number of local businesses and organisations.
The soundtrack was created by Herefordshire singer Jake of Diamonds, while filming was carried out in partnership with production company Shooting Reels.
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Stunt choreography was provided by Hereford’s Two Faced Dance Company.
Speaking after the advert’s release, co-founder Anthony “Murf” Murphy said the annual videos had become something customers now looked forward to each year.
“It’s nice that it’s now become a bit of a Christmas tradition, we get people asking us about it all the time,” he said at the time.
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