Hereford store selling Stars Wars merchanise opens doors

The new shop has opened its doors in Hereford <i>(Image: Will Luker)</i>
The new shop has opened its doors in Hereford (Image: Will Luker)
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A NEW shop selling Star Wars themed gifts and other novelty items has opened its doors in Hereford.

The Hidden Frontier located in High Town sells a mixture of combat lightsabres, historical display swords, medieval armour and 3D prints.

(Image: Will Luker) Owned by Dan Robinson and James Harris, the shop opened on Thursday March 27 and has described its first few days as “fantastic.”

Gaining lots of good feedback and much excitement from people, both Dan and James are coaches at the Hereford Fencing Centre based at Rotherwas Industrial Estate.

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Both have represented Great Britain in the sport and own Excalibur Sports, providing many clubs, school, universities and individual fencers with their kit.

(Image: Will Luker) Shop manager Sophie Harris said: “It has been a good and positive start with great feedback from customers. They love the layout of the shop, and we went for something homely and inviting. I think customers are also happy to see a shop opening rather than closing.”

Working with three brands, Sophie adds that Hidden Frontier are the only place in the UK where you can come and build your own Star Wars lightsabre. Selling medieval enactment weapons does mean the shop operates a think 25 policy where your age will be asked, and items will only be sold to responsible adults.

(Image: Newsquest)

“There is something for everyone, Sophie said. It is a small range, and customers can request items such as movie replicas including Lord of the Rings. We hope to offer something different in the city. I saw a Facebook comment recently saying we’re just the same old shop but by bringing brands together we’ve created a shop which you won’t find on other high streets.”

Hidden Frontier hope to trade on Sundays, they run click and collect and say they will always have something new in-store.

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