INCREASED speed enforcement checks are taking place on a Herefordshire road that has claimed three lives in the past year.

Emergency crews have been called to crashes on the B4203 in Upper Sapey, near Bromyard, on several occasions in the last 12 months, with several people seriously injured.

Three people were killed in separate crashes on the road in 2021 and December 2020.

A cyclist in his 70s was pronounced dead at the scene after a crash with a Fiat van on the B4203 High Lane towards Tedstone Wafre on December 14, 2020.

Emergency crews were called to reports that a red Honda moped and a black Land Rover Defender had crashed on the B4203 between Bromyard and Upper Sapey on May 2.

The moped rider, a woman in her 60s, was pronounced dead at the scene.

The air ambulance was one of the emergency services at the scene while the B4203 from Pouk Lane to Church Lane was closed after a black Peugeot 2008 and a white Ford Transit van crashed at the junction of the B4204 near Upper Sapey on June 2.

The van driver, a 66-year-old man from Bromyard, was pronounced dead at the scene.

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Paramedics and the air ambulance have also been called out to a number of other crashes on the road.

An elderly man and woman were taken to hospital with potentially serious injuries after a two-car crash in September.

The air ambulance landed at the scene of the crash, at the crossroads of the B4203 and B4204 at Upper Sapey, while three other people, including a toddler, were assessed and discharged at the scene.

In October, five people were taken to hospital with serious after a two-car crash in Upper Sapey, with two having to be cut from their car by firefighters, while another two people were taken to hospital in Worcester after their car overturned at the junction of the B4203 and the B4204 in December.

And the road was again closed after a crash on January 12 this year.

Action is being taken to tackle the situation, a full council meeting of Bromyard Town Council on January 24 heard from Bromyard Safer Neighbourhood PC Pete Browne, who said officers are conducting weekly speed enforcement checks on main roads in the Bromyard area, with a focus on the B4203 in Upper Sapey in response to concerns about the road.

PC Browne said people in the area are invited to provide feedback to police, and that officers will carry out speed enforcement checks in areas of concern.