A HEREFORD business being forced out of its current home says work is "well underway" at its new home.

Enchanted Kingdom, in Maylord Shopping Centre, has known for months that its lease was coming to an end.

But now it is rebranding as it moves to Broad Street, with work on the new premises now underway.

Josh Davies and Orin Vallely, both 30, set up the intimate studio theatre for children, aiming to bring live interactive experiences in November 2018.


Having "desperately searched" for a new venue where they could continue their offering but also expand, they have decided to open Enchanted Tea House – with a twist.

There, the pair will be offering a family-friendly tea house, open to all, but with a focus on younger guests.

Josh Davies, from Hereford, said the announcement had "blown up with positive comments" and the pair can't wait to open the doors in the new year.

He has since said the new premises will open in February 2023.

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In a brief update, he said: "Work on our new place is well underway."

They previously said there will be a separate “enchanted forest” room, where younger visitors can be entertained with a Disney movie and sensory lighting while parents kick back in peace, with a cookie pie, provided by Sinfully Delicious, and a cuppa.

There are also plans for baby massage and music groups to take place in the mornings.

"On selected weekends we will be offering our 5-STAR Princess/character shows with a difference," the pair said.


"Think an afternoon tea whilst you watch our characters perform in spectacular themed events, followed by the usual meet and greets and photo opportunities.

"Future plans include loyalty members and VIP discount cards for our regular visitors.

"We are unbelievably excited about this next step and really hope that you will continue to support what we believe to be the only business of its kind in Hereford and the surrounding areas.

"We plan to open in the New Year and we cannot wait to welcome you."