A HEREFORDSHIRE farm has teamed up with a butcher to give people of the county a choice in how their food is produced.

Wicton Farm, home to the Wild Cow dairy, has been bringing Bromyard high quality natural organic milk, milkshakes, and local farm produce 24 hours a day.

The eye catching purple Milkbot vending machine next to Legges of Bromyard arrived two weeks ago and has been providing a unique opportunity to connect people directly with where their food comes from and their local farmers.

Hereford Times: Claire Howlett from Wicton Farm with her organic milk Picture: Rob Davies Claire Howlett from Wicton Farm with her organic milk Picture: Rob Davies

Wicton Farm, based just two miles outside of Bromyard, is one of the town’s closest dairy farms.

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It is a small organic farm which prides itself in putting the environment at the heart of every decision it makes.

Working directly with nature ensuring healthier soils and a more vibrant ecology where cows are allowed to be just cows.

The cows are 100 per cent grass fed and only milked once a day.

Hereford Times: The cows are 100 per cent grass fed and only milked once a day at Witcon Farm The cows are 100 per cent grass fed and only milked once a day at Witcon Farm

Hereford Times: The cows with their horns as nature intended them to be at Witcon Farm The cows with their horns as nature intended them to be at Witcon Farm

The name the Wild Cow Dairy comes from the fact that the cows are allowed to grow their horns as nature intended them to.

“We want to create a sustainable system that mindfully empowers people and animals to regeneratively heal our natural world aswell as creating a happy and healthy environment for both the farmers and the cows,” said a spokesperson.

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Hereford Times: The Wild Cow dairy at Legges of Bromyard The Wild Cow dairy at Legges of Bromyard

“We want to be able to give people a choice about how their food is produced and feel that every community should have the opportunity to buy high quality natural food and connect with the local farms that surround them.

“As a farm we are on a mission to become plastic free.”

Hereford Times: Wild Cow dairy organic milk from Witcon Farm, which is now sold from a vending machine at Legges of Bromyard Wild Cow dairy organic milk from Witcon Farm, which is now sold from a vending machine at Legges of Bromyard

Legges of Bromyard are passionate about supporting local farmers and their drive to see the bigger picture when it comes to the future of how food is produced is admirable, said the spokesperson.

“The opportunity to have our vending machine next to their shop in the heart of Bromyard has allowed us to bring fresh milk to the town itself instead of having people drive out to the farm.”

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The touch screen makes it easy to operate and allows them to be directly involved in making their milkshake.

“It has been especially popular with children,” said the spokesperson.

There are lots of photos of the cows and information about the farm at the vending machine allowing people to understand and connect directly with where their food comes from.