HEREFORDSHIRE food and drinks producers will be joining forces with an award-winning dining club to celebrate the Jubilee weekend.

To launch the new food markets in Bromyard, which aims to put the town on the map, Digbeth Dining Club has been helping to organise the event on Saturday, June 4.

Known for being an award-winning events and venue firm which has turned some unique Midlands venues, such as Coventry Cathedral, into street food destinations.

Called the Bromyard Dining Club, the event in the Market Square will be free to enter and boast traders such as Cleopatra’s Kitchen, Yard Birds, Gyoza Gyoza, Urban Cheesecake and Flats Doughnuts.


Drinks from Wye Valley Brewery and Little Pomona Cider will also be available, with more producers yet to be announced, organisers say.

There will be music and entertainment for families, while dogs are welcome at the event which is part of the rejuvenation plan to entice more regional and national visitors to the town.

The initiative will see a monthly market return to the Market Square, which launches the following day on Sunday, June 5 from 10am until 2pm.

That event will host Legges of Bromyard, Wye Valley Brewery, Little Pomona, Myrtles Pickles and Fidget Pie among others.


Jayne Bradley Ghosh, market organiser, said: “We’re really excited to be hosting a Bromyard Dining Club for ‘Party in the Square’ on the bank holiday weekend.

"Living in Bromyard, I know how much potential this beautiful town has for wider tourism and having nationally-recognised companies with great social media reach will help raise awareness of this fabulous town.

“Digbeth Dining Club is well-known for providing unbelievable cuisine from all around the world and I for one can’t wait to sink my teeth into some sumptuous street food.

"I’ll also be enjoying a glass or two of Little Pomona Cider who are supporting the event and the market and for beer drinkers we’ll have a range of popular beers from Wye Valley Brewery too.”


Jack Brabant, founder, added: "This year marks ten years of Digbeth Dining Club and to celebrate the occasion we're in the middle of a tour around the Midlands popping up in some of our favourite towns and cities.

"This will be our first-ever event in the beautiful market town of Bromyard and we can't wait to come down and hopefully support the local area and all its businesses by creating a real buzz in the square for the day."

The funding for the new markets comes after Bromyard and Winslow Town Council secured money from the Great Places to Visit fund.

That Government-backed fund aims to support the high street and tourist attractions in welcoming back shoppers and visitors after the Covid pandemic.

The town has chosen to spend the money on public realm improvements, including new signs, the civic garden, branding, and marketing of the town, as well as establishing a new outdoor market in the historic Market Square.

But that branding, which included a controversial backwards D, was changed after a backlash.