HEREFORD'S Creams restaurant will be offering 100 lucky customers free scoops of their exclusive black gelato on Black Friday.

The unique new flavour combines ingredients such as activated charcoal to produce a jet black, Instagram-worthy dessert, available for one day only.

The exclusive Black Friday gelato is available free to the first 100 customers at Hereford's Commercial Street store on November 29, while stocks last.

Creams is also offering lucky customers 20 per cent off the entire menu on their next visit.

The vouchers will be valid from November 30 to December 5.

For more details, please visit the Creams Instagram page: