TRAIN passengers arriving at Hereford Railway Station tomorrow will be welcomed by images of a banned advert.

Hoardings will show still images from a Just Pray advert which the UK's three leading cinema chains refused to show, citing fears it could offend people.

But to coincide with the start of Lent, commuters arriving in Hereford from tomorrow will be welcomed by four images from the 90-second advert which has been viewed online more than 1.5 million times.

The Bishop of Hereford, Richard Frith, will also be greeting passengers with Just Pray postcards. 

"We think this is a great idea, " said Bishop Richard.

"The justpray.uk website has attracted so many people and we want those locally to know all about it too.

"You don't have to be an expert on how to pray, the website gives you an opportunity to just pause and have your say.

"So I shall be helping to hand out postcards too."

The images will be dispayed on 8ft by 8ft hoardings which will remain in place for six months. 

The advert was banned ahead of Star Wars: the Force Awakens film, which was released on December 18.

It was cleared by the Cinema Advertising Authority and the British Board of Film Classification, but the Odeon, Cineworld and Vue chains refused to show it, saying it "carries the risk of upsetting, or offending, audiences”.

The Church of England said it was at a loss to understand the logic behind the decision.