DEBENHAMS want a "local hero" to open its new store in Hereford next week.

People are asked write in 150 words why their nominee should win.

The department store will be opening its doors at the Old Livestock Market at 10am next Thursday (May 1).

The winner is set to have a "special make-over" before taking centre stage to cut the ribbon.

“Who better to open our brand new store than someone at the heart of the community?" said store manager Juanita Armstead.

"We want to give a special treat to someone really deserving.”

Nominations should be emailed to lauren.williams@havasww.com before Monday (April 28).