A HEREFORD supermarket is urging local charities interested in receiving food donations to come forward.

The food donation scheme is aimed at charities and organisations that could benefit from receiving surplus fresh food products that would otherwise go to waste.

Alan Logie , store manager at Sainsbury’s at Hereford, said: “Donating our surplus food is a great way of supporting local charities and also reducing the amount of waste sent to landfill.

"Very often at the end of each day there is perfectly good food left over that has reached its display-by date, but is still within the use-by date.

"Where this happens we would rather give this food to charities for free than see it go to waste, so we are advocating linking up with a local charity to donate this surplus food to them.

“Very often this can be fruit and vegetables, bread, milk and other foods that charities who house or look after people may have to purchase on a daily basis.

We would urge any charitable group that provides meals for people and who may be interested in receiving food donations to get in touch with the store.”

For more information call Graeme Ainsworth, customer services manager at Sainsbury’s Hereford, on 04132 352323.